Pedrali and Varaschin

Pedrali and Varaschin honoured at HD Awards

On June 5th 2019, at Cipriani 25 Broadway, NY, Hospitality Design (HD) magazine announced Pedrali and Varaschin between the winners and finalists during the annual HD Awards ceremony.

Hospitality Design is a cornerstone for the professionals of the hospitality design industry. For 37 years it has been working hard in order to enrich this field, connect buyers and sellers, organize activities, conferences and events like HD Awards.

At the occasion of the contest, the magazine has been evaluating, for 15 years in a row, the best design projects and products to honour at the HD Awards gala event.

This year edition, the cherry picked jury selected 122 entries, out of more than 1000, between finalists and winners. In the ranking appeared also: Pedrali and Varaschin, which stood out in the “outdoor furniture” category, “product” section.

One of the three finalists was therefore Pedrali’s Remind armchair. The jury admired the sinuous line of the product, which evokes the late 19th century chairs and its perforated “creative” backrest, which can be decorated with coloured pixels.

Its organic silhouette recalls “something never seen before”. 


Pedrali and Varaschin. Remind
REMIND armchair decorated with coloured pixels by Pedrali. Source: Pedrali

Instead, Varaschin’s Summer Set Bergère Relax lounge chair was appointed winner of the category. It was appreciated for its essential design given by the net structure, customizable in different colours. Furthermore, the cushions, made from resilient outdoor foam, invite to relaxation.

It is the most comfortable and generous item of the entire collection.


Pedrali and Varaschin
SUMMER SET bergère relax armchair by Varaschin. Source: Varaschin
In May, Pedrali and Varaschin presented their two armchairs at the Hospitality Design Expo in Las Vegas, where they participated with IC4HD.

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press release 2019



Italian Contract 4 Hospitality Design (IC4HD) is on show for the ninth time at HD Expo Las Vegas (May 15-17) with 14 among the best Italian companies of the hospitality design sector.
IC4HD coordinates ̶ since 2011 ̶ the participation of selected Italian players to the most important international stages of the contract sector, such as Hospitality Design Expo Las Vegas: the leading tradeshow and conference for the hospitality design industry on the US market.
Every year we feel like a talent scout, picking up the best players and their refined instruments on the Italian market. Those same players and instruments that a Maestro needs for their Orchestra, in order to deliver the best performances – says Antonella Lanari, Brand Manager of IC4HD – and we do think that this musical analogy represents the mission of IC4HD.
Indeed, as a Maestro needs to rely on each and one element of the Orchestra to deliver an unforgettable concert, a professional – whether it be a designer, an architect or a buyer – needs the best selection of reliable and expert suppliers with proven expertise and technique, able to provide the most elegant and performing products.
To create a successful show, IC4HD selected for 2019 the best range of performers with the most refined instruments. Ceramics and Marbles with Caesar Ceramics, Ceramiche Marca Corona, Cooperativa Ceramica d’Imola, Lea Ceramiche and Marmi Faedo. Indoor and outdoor furniture with Pedrali, Potocco, Slide, Talenti and Varaschin. Carpets and rugs with Loloey; appliances with Indel B; game tables with Impatia and leather furniture with Lealpell.
Elegance, Reliability, Expertise and Technique: the features of the best players for the best performances.

holland america VARASCHIN IC4HD HD EXPO 2019




Ms Koningsdam is the name of Holland America cruise ship dedicated to Her Majesty Queen Màxima of the Netherlands.

Varaschin has been one of the official suppliers who furnished the outdoor spaces of this impressive ship. Core feature of all furniture is the suitability for the aggressive marine environment: the C5M certification guarantees protection against corrosion by saline mist and chlorine and the cushions are made with 100% acrylic fibre fabrics, waterproof and resistant to UV rays.

Barcode is one of Varaschin’ products supplied for Ms KONINGSDAM.

A collection made of teak, with clean and basic lines; its slats create a “Barcode” effect. The relax lounger similar to a chaise-longue is designed for traditional Finnish sauna or infrared sauna. Ideal for the spa rooms of hotels, holiday cottages and gyms (designed by Alessandro Dubini).